HEAD OF CREATIVE OPERATIONS AND PROJECT MANAGEMENT
CREATIVE PRODUCER

Drizly
(an Uber Company)

Drizly, an Uber company is the leading online delivery platform that partners with local retailers to conveniently provide consumers of legal drinking age with the widest selection of beer, wine and spirits for order via mobile or app.

This role encompasses diverse responsibilities with a multifaceted approach to supporting the in-house creative and engineering teams including managing creative resourcing for 360 campaigns requiring copy and design support while handling the intake of creative requests, mitigating project scope and overseeing the PMO team to establish process and timeline management while keeping technical considerations at the forefront. This position involves the critical task of managing creative budgets, freelance and vendor support, coordinating production shoots and leading A/B testing efforts and production of offsite/onsite digital content. Working in tandem with the creative director, leads, product and engineering partners, our aim is to enhance creative outputs and raise brand awareness among consumers while ensuring that technical and accessibility requirements are present. Collaboration is also a key aspect of the role, as it requires working closely with integrated marketing teams across Drizly, Uber and UberEats to leverage and facilitate the execution of sponsored campaigns while establishing partnerships with esteemed alcohol brands and reputable agencies which contributes to the amplification of our brand presence. This multifaceted position requires a creative, strategic, organized, and dynamic approach to ensure the seamless execution of creative campaigns and the successful integration of various technical and marketing initiatives.


Miami OOH

Localized live activation to increase brand awareness and target new customers in Miami.

Project
Spring 2023 | Miami OOH Campaign

Creative Assets
Vehicle Wrap | Chevrolet Corvette C8 Stingray
Print Material | Miami Local Marketing Post Card
Video | Drizly x Wally Advertising Agency
Digital Content | Homepage Banner, Static Ads, Mobile Ads (Promo & Non-Promo)
Paid Social | Ads, Earned, Paid & Owned Media

Drizly

Project
Spring 2022 | Brand Refresh

Creative Assets
Brand Guidelines
Retailer Guidelines
Copy Guidelines
Design Guidelines

Integrated Campaign

Integrated Campaign

Project
What’s It Gonna Be?

Creative Assets
Production Shoot Paid & Organic Social CRM Onsite Homepage Banners PR Product Marketing B2B

Project
What’s It Gonna Be?

Creative Assets
Production Shoot Paid & Organic Social CRM Onsite Homepage Banners PR Product Marketing B2B
Digital Banner Ads

Creative Assets
Uber One Ads
Occasions | New Customers (Sponsored)
Total Wine & More Partnership Ads

Paid Social

Animated

Project
Supplier Sponsored Animated Takeovers

Creative Assets
Malibu - Diageo x NFL Super Bowl LVI - Budweiser Holiday - Guiness SPD - Maker’’s Mark - Jameson Orange - Cutwater - Don Julio Primavera

Diageo x NFL Thursday Night Football - White Claw Surf - Moët Hennessy - Michelob

Takeovers

Projects
Bacardi Grey Goose Essences
Grammys

Creative Assets
Email | PH & SH Copy and Image A/B Test
Organic Social | Promo vs Non-Promo

A/ B Testing

Next
Next

Mindbody